Five minute essays. Sent once a week. For creative thinkers only.
Until the flowers bloom again
Or diminishing returns
Or playing metrics to your advantage
Or why you need to sell benefits
Or why you need to point out the obvious
And how can we fix it?
Or the importance of niching down
Or the importance of the surprise
Or why you shouldn't start with tech
Or the importance of embodying your brand
Or the magic of simple messaging
Or the importance of explaining the obvious