How to write 1000 words on a clothing label

Or the magic of simple messaging

Diogo Matos
November 22, 2023

Messages get lost in complexity.

Simple is easy to grasp. Carhartt does it well. Their jackets last long.

💡 Exercise for you: how would you write your message if you had only 50 words to use? And 30? 10? 5? Simplify.